52%
Calls answered by a person
In home services, only 52% of calls are answered by a person. When a caller reaches voicemail after hours or during a busy lunch rush, the job often goes to the next shop that picks up.
Source: Invoca, July 2026
For service businesses with 10 to 99 people
Missed calls and late follow-ups cost you jobs while skilled staff do admin. We find where your business loses revenue and time, and fix the first problem. You decide what it touches.
Free. 15 to 20 minutes. Video call. No client data needed.
What repetitive work costs
Growth gets harder when calls go unanswered, quotes arrive late, and customers repeat themselves at every handoff. Meanwhile, skilled staff chase documents and type the same details twice instead of doing the work customers pay you for.
52%
In home services, only 52% of calls are answered by a person. When a caller reaches voicemail after hours or during a busy lunch rush, the job often goes to the next shop that picks up.
Source: Invoca, July 2026
32%
Across US small businesses, 32% of owners have openings they cannot fill. Reducing repetitive admin gives your existing team room to handle more work before you add another coordinator or pay for more overtime.
Source: NFIB, September 2026 Jobs Report
#1
Finding qualified staff ranked as the #1 issue for 11 to 30 person CPA firms. Paying senior staff to chase missing files and send routine reminders leaves less capacity for client work and puts timely renewals at risk.
Source: AICPA via CPA Practice Advisor, 2026-06-23
How it works
Free, 15 to 20 minutes on video with Mariela. We review how work moves and identify two gaps that could be costing you jobs or adding staff cost.
A paid process audit: work mapped by person, costs calculated from your numbers, priorities for revenue and service, and the first fix, built.
Choose whether to continue. We build the next fixes on your existing tools to support faster follow-ups and more work with your current team. Training can follow.
What the audit gives you
If the free Efficiency Assessment identifies a costly problem, we recommend the Operations Audit. Mariela delivers five practical outputs to guide decisions on staff cost, service, and growth.
A map of repeatable tasks and hours by role, showing where admin competes with paid work and handoffs delay service.
The staff cost of each repetitive task, calculated from your own hours and rates, with revenue risks flagged separately.
One low-risk task fixed inside the audit, targeting admin cost or a slow handoff. Your team sees it working before you decide on anything else.
A one-page list ranked by likely impact on costs, revenue, and customer service, plus what your existing tools can handle before you buy more.
A written boundary agreed with you before anything is built, stating which internal tasks a workflow may touch, where a person on your team approves the output, and which client files remain off-limits.
Protect your customer relationships
Whether you run a plumbing shop, a CPA firm, or an independent insurance agency, you cannot afford a tool that messes with customer relationships or exposes private records. We prefer to start small, inside the tools your office already uses.
We start with internal tasks that support reliable service: status checklists, missed-call notifications, and follow-up reminders. Tax returns, policy files, and client records stay off-limits for the first fix.
We usually start with one narrow, repeatable task that you approve in writing. A person on your team stays in charge of exceptions and final sign-off before anything goes to a customer.
We check your existing subscriptions before recommending another expense. Your team keeps serving customers in familiar systems, without learning new software to start.
Proof in practice
Two unnamed European clients show how we trace missed sales opportunities and service bottlenecks before building a fix.
Advertising was bringing in inquiries, but each campaign fed a separate spreadsheet tab and follow-up depended on memory. We reorganized the database around property types and referrals, standardized first-contact notes, and added duplicate checks and daily priority reminders.
Routine notices and urgent shipment requests landed in Zendesk together, making urgent customer needs harder to spot amid manual sorting. We defined clear message categories and handling rules, tested the workflow in shadow mode, and kept exceptions with the support team.

Direct accountability
Mariela Slavenova is the founder of Marinext AI. From the free Efficiency Assessment through the Operations Audit, you work directly with her to identify costly admin, missed follow-ups, and the first practical fix.
Based in Europe. We work remotely and meet on video.
Because Mariela maps each business personally, she takes on only a small number of audits at a time. You give about an hour for the walkthrough; she maps the costs and priorities.
Straight answers
What the free call covers, how we work with your team, and how better operations can support your next stage of growth.
The free Efficiency Assessment is a 15 to 20 minute video call with Mariela. We review how calls, quotes, and handoffs move through your business and identify two gaps that could affect revenue, staff cost, or service. You can stop there. We explain the paid Operations Audit and its price only if we find a problem worth a closer look.
Based in Europe. We work remotely and meet on video. We schedule calls during US business hours so you can join from your office or between jobs.
Drafting an email does not make sure a missed call gets a response or a quote gets followed up. We examine the handoffs behind those gaps, where customers wait and paid staff repeat admin. Then we build a narrow fix in your existing workflow, with your team approving exceptions and customer-facing output.
We focus on giving your existing team more capacity for customers and paid work. The Operations Audit includes a 30-minute team walkthrough so your office manager sees which routine tasks the fix handles and how they control exceptions and approvals. The aim is to support growth without making another admin hire your first response.
Start with your business priorities
Book a free 15 to 20 minute video call with Mariela. We review calls, quotes, and handoffs to identify two gaps that could cost you jobs, staff capacity, or customer trust. You decide whether to go further.
We work remotely and meet on video.

Example time slots
No client data needed